Welcome to the Strategic Design and Branding Studio of Elijah Lamb Wasserman
  • digital Nashville apparel design detail image
  • BeSimple Nashville Graphic Design Case study detail image
  • digital Nashville illustration detail image

Latest News

  • 06.26.10 - Just launch my new personal site that has info on all my projects including my new tshirt designs. please stop by. elijahwasserman.com [+].
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  • 05.08.10 - I'm rolling out a super sweet new series of hand printed tshirts on certified organic cotton now at naturwrk.com[+].
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  • 01.01.10 - Thanks for visiting the new site. I have some great things planned for this year so check back soon. Also please sign up for my mailing list so we can keep in touch. ~elijah
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  • 11.01.09 - New website designed for BeSimple just launched. The site is part a larger eco-friendly campaign and uses carbon neutral hosting. please visit besimplemassage.com [+].
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About

Wrkborn is a small but nimble design studio in Nashville,TN. We specialize in modern design solutions that get results though both strategic design and uncommon aesthetic excellence. more info [+]
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Stay in Touch

email updates

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Portfolio
logo for Nashville massage company
project: besimple campaign
info: design and art direction
Nashville website design for massage company
project: besimple website [link]
info: provided site design
new
Nashville vector digial illustration
project: digital illustration
info: self-initiated work
new
beyonce website design
project: beyonce website pitch
info: site pitch design
Nashville CD package for billy swayze
project: billy swayze CD
info: CD & logo design
Nashville website design for billy swayze
project: billy swayze website
info: web site design
digital illustration Nashville
project: personal illustration
info: created illustration
Nashville poster design for stanford university
project: stanford poster
info: design and art direction
Nashville web design for musican keaton simons
project: keaton simons website
info: website design
Nashville web page for hip-hop artist DJ toomp
project: DJ toomp splash page
info: splash page design
Nashville CD artwork for Alana Grace
project: alana grace CD
info: CD design & art direction
Nashville web design for musician kd lang
project: kd lang website
info: website design
personal digital illustration Nashville
project: untitled illustration
info: created illustration
project: flecktones website
info: website design
Website Reskin for The Jonas Brothers
project: JonasBrothers.com
info: designed site skin
project: self-initiated work
info: photo treatment



Nashville Design Services

Strategic Design

Design services with a strategic approach combined with artistry informed by a foundation in the arts is my focus. This multidisciplinary approach allows me to provide unmatched quality and results.
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Web Design

Utilizing years of experience as a web designer I combine innovation and proven techniques for web design services and campaigns focusing on small to medium sized business with proven ROI.
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Print Design

Posters, CDs, brochures, business cards, annual reports, packaging, t-shirts, stickers and any other printed material you can think of - did i mention I do green design too?
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Identity Design

Identity design, logos and key artwork are core services I provide creating a solid base to grow for any business or entity.
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Illustration

A wide range of media and styles available.
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Photography

High quality professional photography that is unique, sophisticated and stylistically relevant. Enjoy the luxury of a comprehensive design campaign in which photography is part of the overall strategic and artistic plan from the beginning - enabling a cohesive and more effective design campaign.
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Green Design Services

Eco-conscious practices are used throughout the design process and designs are created using sustainable methods, materials and techniques with the future impact of the products life-cycle in mind. Read about our green initiatives [+]
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Internal Business Practices

all paper received is recycled/all paper waste in office recycled
software downloaded instead of using CDs or DVDs
electronic billing
refurbished electronics in use - cellphone/laptops/printer
use hp when printing in-house and for proofing because of their extensive recycling program
we recycle all toner cartridege
compact fluorescents only in home office
energy star printer and monitors given preference
digital thermostat programed for energy efficiency
office furniture- reused/recycled

Community Involvement

eco-incentive program - will donate 10% of services under this program in participation with the client to thenatureconservancy.com (please enquire to learn more)
Extensive design services donated once a year to green non-profit
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Ethics

commitment to serving local business to help develop sustainable business
commitment to using and servicing green businesses
moving toward working exclusively on green oriented projects
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Green Offerings

photography - digital only
web - carbon neutral web hosting though dreamhost
print (available materials and services) FSC, non-chlorine, no acid, soy ink
local providers given preference when possible
commitment to expanding green design and marketing services
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Goals

commitment to widening environmental initiative as products and services become available
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Process

This outline is provided to give you a complete understanding of the project cycle from beginning to end. Special requests for different process' will be considered if needed.

1 - Initial brief A questionnaire is completed by the client to begin the project in order to gather information about the project and budget.

2 - Proposal Based on the questionnaire a proposal is written that outlines the project scope, timelines, cost, and terms of the project. 50% percent of the project cost is due with the approved proposal to begin the project.

3 - Discovery In depth research is conducted on your project, business and market in order to provide the most relevant and effective design.

4 - Design The design process is outlined in your proposal based on your specific needs.

5 - Production After the design is fully approved it moves into production.
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Graphic Design Case Studies Nashville




Client - BeSimple

BeSimple needed to generate business quickly with an eco-friendly approach while emphasizing quality and affordability. We provided strategic branding including logo, marketing materials and a website. The print design used mostly 50% PCW recycled paper and the website was designed using carbon-offset hosting. The branding precisely targeted BeSimple's core audience successfully in terms of aesthetics, strategy and messaging. Green initiatives were developed including a massage in which 10% is donated to charity. BeSimple is now growing rapidly with appointments increasing by 700% over 6 months and the business is ready to begin scaling-up as a profitable and competitive entity.
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Services Provided

Branding, Art Direction, Interactive, identity design, marketing materials, online marketing, business strategy
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visit site [+]
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Profile of Nashville graphic designer

History

I'm a seasoned designer living in Nashville, Tennessee. After recieving a BFA in graphic design in 2006 at Watkins College of Art and Design I had the pleasure of working as a lead designer for many high profile clients at Echo including beyonce.com, kellyclarkson.com (07-09 site), kdlang.com, and many more!

Through my experience I saw the need for independent designers to provide strategic design and branding. I now provide graphic design services with focus and agility that big design and marketing agencies simply can not. My process and approach allow me to deliver customized design that generates great results for every project. Contact me now so I can help you with your next big project.
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Design Experience

Wrkborn: 2009-present,
Freelance Designer
Echo: 2005-2009, Web Designer
and Print Designer
Big Story: 2006, Freelance Designer
Vectorland: 2006, Freelance Flash Designer
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Education

BFA Graphic Design, 2006 Watkins College of Art & Design
Associate of Applied Science Graphic Design, 2003 NSCC
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Proficiencies

InDesign, Photoshop, Illustrator, QuarkXPress, Dreamweaver, TextMate, Flash, Acrobat, HTML, XHTML, JQuery, CSS, basic PHP, painting, photography
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Clients I Have Worked With

  • Stanford University
  • BeSimple
  • Keaton Simons
  • KD Lang
  • The Filigree
  • Ozomatli

Recognition & Awards

2008 - smashing magazine
2005 - regional gold student addy
2005 - local gold student addy
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Mailing List for Nashville Design Studio Wrkborn

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Join my list for useful design info, special offers, just to stay in touch and for very occasional updates. To subscribe please enter your information and click sign up.















Contact Graphic Designer Nashville

Email

email Graphic Designer Nashville
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Telephone

615.788.0281
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Hours & Location

I'm located in Nashville, Tennessee and available for work both locally and worldwide. I'm usually available by phone from 9:30 AM to 6:30 PM (Central), Monday through Friday. I would love to help you with your next project, and I will respond to any emails or messages promptly so please contact me now!
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